Hôtel Tassel: Maison de l'Art Nouveau

High Summer 2026

Genie’s first ready-to-wear collection draws from the sinuous elegance of Art Nouveau—whiplash architecture, Klimt’s decorative motifs, and Tiffany’s stained glass. Rooted in Genie’s interdisciplinary ethos, the collection presents eccentric yet wearable pieces shaped by art, architecture, and design.

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9 products

THE HISTORY OF ART NOUVEAU

Art Nouveau emerged at the turn of the 20th century as a celebration of fluid lines, organic motifs, and artisanal craftsmanship across art, interiors, and decorative design.

Nature-Inspired Motifs

Delicate flowers, curling vines, and flowing forms inspired every decorative detail, from furniture to jewelry.

Nature-Inspired Motifs

The Whiplash

Hermann Obrist’s “Whiplash” embroidery captures the signature flowing lines and organic movement of Art Nouveau, exemplifying the era’s meticulous craftsmanship and innovative decorative design.

The Whiplash

Pattern and Ornament

Ornamentation became an integral expression of movement and rhythm, uniting function and beauty with seamless elegance.

Pattern and Ornament
Design & Development

Design & Development

Design assistance by Saffa Eng, New York City · Technical development by Samantha Lankarani, United Kingdom · Sampling in collaboration with Caremil, Romania · Embroidery by Trimworld USA, New York City

Designed and made in New York City.

Photography

Photography

Photographs by Thandi Roe · Photo assistance by Sophia Giulietti · Styling by Saffa Eng · Featuring Jaehee Ashley, Campbell Cronk, Ian O’Hara · Behind the scenes by Pacade Eng

Shot in Brooklyn.

Short Films

Short Films

Produced by Less Than Skin Productions / José Alberto Casas, Mir Mengi, and Hengyoü Jen · Featuring Taylor Zeng and ZJ Wang · Makeup by Shu Zhang · Styling by Ana Martinez and Camila Quevedo · Assistance by Andrew Huo

Produced in New York City.